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Home/ Who we serve/ Fitness Centers & Gyms
Gyms, CrossFit boxes, studios, personal trainers

Wellness retail and private label for fitness centers & gyms

Protein, creatine, pre-workout and hydration your members already ask for, at keystone margins, or under your gym's own name.

Creatine Hydration Enhanced Powder 300mg - 13.6ozNitric Shock Pre-Workout Powder (Fruit Punch) 10.6 OzBCAA Post Workout Powder (Honeydew/Watermelon) 10.3 Oz
Why it works

Built for how fitness centers actually sell

Members buy supplements somewhere else

Your front desk is the most trusted recommendation your members hear. Stock the basics and that spend stays in the building.

Low minimums matter

Start with 3 units per SKU and a $250 order, reorder online in minutes, free shipping over $250.

Your brand on the shaker and the tub

Private label a pre-workout, a creatine, or an electrolyte stick in your gym's colors from 3 units per SKU.

Recommended starting assortment

Six SKUs to open with

Chosen from our bestsellers for this business type. Three units of each clears the $250 minimum with room to spare.

Browse the full catalog
Margin example

The math on one order

Creatine Hydration Enhanced Powder 300mg - 13.6oz

Wholesale $15.85 per unit. Published MSRP $41.97. Your price is yours to set above MAP.

View product
Units ordered24
Wholesale cost$380.40
Retail revenue at MSRP$1,007.28
Gross profit on this order$626.88
Margin at MSRP62%
Your brand, our formulas

Three private label ideas for fitness centers

Each starts at 3 units per SKU with label design included in a Launch Package. Recommended package for this business type: Starter Pack.

Private label idea

House pre-workout

Your gym name on our Nitric Shock or Electroshock formula. Sell at the desk, bundle into memberships.

Private label idea

Branded hydration sticks

HydroStick single-serve packs with your logo. Ideal for events, challenges, and new-member kits.

Private label idea

Challenge kits

Protein plus creatine plus electrolytes packaged as a 6-week transformation kit with your coaching.

Launch packages

Three ways to start your own brand

Fixed-fee packages that take you from product selection to a sellable brand. Every package includes a 30-minute planning call before you pay.

Starter Pack

$399
For a single-location business adding its first branded products
  • Product selection from 280+ Solikka SKUs
  • Custom brand direction (name, colors, voice)
  • Label design for up to 50 products
  • Compliance review of every label
  • Trademark and LLC set-up
  • Market connections
  • Custom formulation
Schedule a call

Go Big or Go Home Pack

$2,099
For founders who want a complete brand and a sales pipeline
  • Everything in Mini Entrepreneur
  • Priority access to new formulas and custom SKUs
  • 3 market connections
  • 1 custom formulation product
  • 1 year of dedicated account support
  • Fulfillment and dropship set-up
  • Quarterly line review
Schedule a call

A market connection is a warm introduction, made by Solikka, to a retailer, distributor, or marketplace partner that fits your category. Package fees cover design and set-up; product is purchased separately at private label pricing with a 3-unit minimum per SKU and a $250 minimum order.

FAQ

Common questions from fitness centers

Can I start with just a few SKUs?

Yes. Three units per SKU and a $250 order are the only minimums. Most partners open with four to six SKUs and expand after the first reorder.

Do you provide display materials?

Approved accounts can request shelf talkers, counter cards, and product images. Countertop displays are available for opening orders over $500.

Can I mix wholesale and private label?

Most partners do. Stock Solikka brands this month, add your own branded line once you know what sells.

Open your fitness centers program

Apply for wholesale pricing today, or book a planning call to scope a private label line.